SAP CRM (Customer Relationship Management) Training Course by Skillvedika

The SAP CRM (Customer Relationship Management) Course by Skillvedika is a professionally designed online training program focused on building strong skills in managing customer data, marketing automation, sales processes, and service management using SAP CRM and Marketing Cloud tools. This course is ideal for students, fresh graduates, and working professionals who want to enter the ERP and CRM domain or enhance their customer management and digital marketing automation skills.

SAP CRM plays a critical role in helping organizations manage customer relationships, improve business communication, and optimize marketing and sales workflows. This training introduces learners to real-world CRM business processes, system navigation, and functional concepts used by enterprises. With a strong focus on practical understanding, students learn how companies track leads, manage campaigns, handle customer interactions, and improve service delivery using SAP platforms.

By the end of the course, learners will have a solid understanding of SAP CRM architecture, marketing cloud concepts, and integrated business processes that support customer engagement and data-driven decision-making.

What Students Will Learn

• Introduction to SAP CRM and business process integration

• Overview of SAP ERP and CRM architecture

• Customer data management and master data concepts

• SAP Marketing Cloud fundamentals

• Campaign management and marketing automation basics

• Lead and opportunity management processes

• Sales cycle workflow and customer interaction tracking

• Service management and ticket handling concepts

• Business partner configuration basics

• CRM organizational structure and role management

• Integration of SAP CRM with other SAP modules

• Reporting and analytics overview

• Real-time CRM business use cases

• Customer lifecycle management strategies

• Best practices in enterprise CRM systems

Teaching Method

Mode: Live online instructor-led training sessions

• Step-by-step functional concept explanation

• Practical demonstrations using SAP tools

• Real-world business scenario discussions

• Interactive doubt-clearing sessions

• Module-wise structured learning approach

• Revision sessions and hands-on practice guidance

Why Learn From Skillvedika

Skillvedika provides structured SAP CRM domain training with a learner-friendly and industry-focused approach. The course is designed to help students understand how CRM systems work in real business environments. The teaching style focuses on practical workflows rather than theoretical learning, helping students gain confidence in handling SAP CRM processes used by organizations.

Benefits and Outcomes

• Strong understanding of SAP CRM and Marketing Cloud concepts

• Practical exposure to customer management workflows

• Improved skills in marketing automation and sales tracking

• Ability to work with enterprise CRM platforms

• Career readiness for SAP CRM functional roles

• Better understanding of customer lifecycle management

• Enhanced professional profile in ERP and CRM domain